Why Use Custom Animated Explainer Video Services?

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Why Use Custom Animated Explainer Video Services?

17 March 2019
 Categories: Business, Blog


When selling original products, you might be running text ads or creating a website for them. However, you might not see as many sales as you were hoping. When sales flounder, exploration of new marketing methods is key; for instance, custom animated explainer video services may be the perfect solution for you. Why use animated video?

Many People Prefer Video 

In the early days of the internet, people used dial-up and other slow services to connect to the web. Videos used to load and play very slowly. However, now people have smartphones, laptops, and other devices which use high-speed internet. Videos play much faster, and people often prefer to watch content instead of reading. That helps with marketing. In fact, around 72% of people seem to prefer video marketing over text.

You're Selling Products for Kids 

You may not only use animated videos for marketing, but for your brand content as well. Kids love animated content. Many of their favorite shows are animated already, so using animated explainer videos will interest both them and their parents. If you're selling tutoring materials, for example, having explainer videos will not only educate kids but interest them as well. 

You Don't Enjoy Writing

Animated videos can also free up your time and make other content less necessary. If you don't like writing blog posts or long articles, having animated videos could make your life easier, and you can do other business activities instead.

Customers Have Been Expressing Trouble

If people have been expressing their confusion with your products, animated video explainers can lay out how to specifically use products or explain other concepts to them. When people better understand how your products are useful to their lives, they're more likely to buy.

You're Shy or Don't Want Attention

You might recognize that videos would be great for your business but have ignored them because you don't want to make an appearance. Whether you're shy or feel that you shouldn't be onscreen for other reasons, animated video explainers can save the day. They can lay out your products in a simple, visually interesting way.

You'd Like to Save Money

You might need more than one person in your videos to fully explain how to use your products or illuminate other points. If you don't have the budget to hire actors and don't want to involve your relatives or friends, animation can create a group of animated people to utilize your materials in a video.